My Goal.
My goal is not to grow big in this industry but to bring my competence and value to the companies I work with.
We emphasise customer service and more rigorous work. We also, maintain up to 8 clients, so they are more focused on the results and success of their clients.
Big Marketing agencies vs BK Marketing Solutions.
Big digital marketing agencies have their pros. They have more clients, which means they have more know-how from different industries.
But they also have their cons. Big Marketing Companies tend to focus on quantity, not quality. They have to sustain that bigger size, so they always need new clients. That makes them concentrate on getting new clients, and when they get them, those clients end up in a very tight account management system with many other companies. The account manager assigns specialists with different skills to companies that require such needs. Most of the time, it’s overwhelming for them, and they get thin over the many companies they have been assigned to.
I have experience in an agency, so I’m fully aware of how it operates and handles clients’ needs. Often, bigger clients get more attention.
Even though it sounds like a cliche, quality over quantity has always been my mission, and I didn’t want to make any compromises on that.